Tuesday, 5 June 2018

Digital portfolio Link

https://wyldeman99.wixsite.com/portfolio

LO3 (P4, M2 & D1)

P4

All the visual product that are to be used as part of my digital portfolio have been converted to .jpg files. This filetype is lossy, which means it has a slightly lower resolution, but ultimately a smaller file size making it easy to upload to the internet. This file type is also universally compatible so potential employers and universities will be able to access my file no matter what system they are using or what software they have. This file conversion is important as originally the files for the print advert will have been lossless files as they need to be high quality for if they were to be physically printed.





























































 


























M2

Unit 3


Obscene Publications Act

"Publishing anything that could negatively influence your audience". The target audience for Top Corner magazine is men between the ages of 16 and 40 who are likely to be from the C2DE categories of the NRS social scale. My audience could be negatively impacted by my magazine as they could be attracted to the negative stigma of football and could be enticed into the hooliganism scene. I will adhere to this law by focusing my articles purely on the sport itself instead of the environment which surrounds it.

Libel Law

"Libel law punishes people who publish false statements that could damage a person reputation"

I will adhere to this law by gaining all my information from reliable sources (e.g. websites ending in .gov, .org, .ac etc.) and from multiple sources where possible (reference the source0. As some of the content in my magazine will be fictional I will need to include a disclaimer stating this.


Copyright, Designs & Patents Act

This act allows producers to protect their creations by making people need permission to use them. I will adhere to this by making all models sign release and consent forms, allowing me to use images of them whenever and wherever I want. I will also need to get permission to use football clubs logos as my models will all be wearing football shirts. I will not require location permission as my photo shoot will take place on a public playing field. 


Laws Of Contempt

It is a criminal offence to publish content that poses a risk to justice in proceedings. It prevents magazines from publishing anything that is too sensationalist about a criminal case. This could affect my magazine as a few football fans are arrested at certain matches for committing acts of violence or being drunk and disorderly. I will adhere to this by not mentioning any specific cases of fans being arrested and not glamorising the hooligan lifestyle.

http://www.mirror.co.uk/sport/football/news/police-release-images-18-people-9940035

Ethical Issues

An ethical issue brings systems of morality and principles into conflict. Unlike most conflicts that can be disputed with facts and objective truths, ethical issues are more subjective and open to opinions and interpretation. In terms of my magazine, I would need to consider the appearance of the models I use (ethnicity, body type etc.) In terms of the actual articles in my magazine, I should be cautious of how I portray the sport as Competition is not unethical but the allure of winning can drive some competitors to unethical behaviour ranging from being unsporting or violent during a game to match-fixing and the use of illegal substances. 

Unit 20

As my advertising material doesn't feature any images of people, the number of legal and ethical issues that I have to take into account is drastically reduced. I gained permission from the owners of the properties I took pictures of to let me take pictures both inside and outside of their houses. Almost all footage and images used in my advertising campaign where taken by myself; I ensured footage that I sourced from elsewhere was copyright free. All music used in my video advert was copyright free and I gained permission from my voice actor to use their voice in my advert. 

D1


I chose to include was the audio-visual and print adverts I created for my Unit 20 work last year as it shows that I am capable of creating a successful advertising campaign for a real-life company.  This type of experience is invaluable for someone my age as not many postgraduates will have had the opportunity to design adverts for a real company. The files for these adverts have been converted to .jpg files. This filetype is lossy, which means it has a slightly lower resolution, but ultimately a smaller file size making it easy to upload to the internet. This file type is also universally compatible so potential employers and universities will be able to access my file no matter what system they are using or what software they have. This file conversion is important as originally the files for the print advert will have been lossless files as they need to be high quality for if they were to be physically printed.

I also chose to include a radio advert I created for a fictional radio programme as this shows I am capable of producing a purely audio-based advert. Including this in my digital portfolio will hopefully show that I am capable of working in a multitude of advertising disciplines and am able to properly use a wide range of software. The files for my radio advert have been converted to .mp3; however, when uploading it to my digital portfolio I decided to embed a YouTube link for the advert as this means that whoever is viewing my portfolio won't have to download the advert.

Although it is not related to advertising directly, I also decided to include the work I created for Unit 3 last year. This consists of a front page, contents page and a double page spread for a fictional magazine of my own creation. Despite it not linking directly to the advertising industry I believe including this work in my digital portfolio will show that I am talented at creating visual products using industry standard software like Adobe Photoshop and Adobe InDesign. The files for my magazine pages have been converted to .jpg files. This filetype is lossy, which means it has a slightly lower resolution, but ultimately a smaller file size making it easy to upload to the internet. This file type is also universally compatible so potential employers and universities will be able to access my file no matter what system they are using or what software they have. This file conversion is important as originally the files for the print advert will have been lossless files as they need to be high quality for if they were to be physically printed.

LO2 (P2 & P3)

P2

P3

I am going to be creating my digital media portfolio for a career in the advertising industry so I have chosen to showcase work that best relates to this career pathway. 

For me, the most important work to include was the audio-visual and print adverts I created for my Unit 20 work last year. I included this work as it shows that I am capable of creating a successful advertising campaign for a real-life company.  This type of experience is invaluable for someone my age as not many postgraduates will have had the opportunity to design adverts for a real company. 

I also chose to include a radio advert I created for a fictional radio programme as this shows I am capable of producing a purely audio-based advert. Including this in my digital portfolio will hopefully show that I am capable of working in a multitude of advertising disciplines and am able to properly use a wide range of software.

Although it is not related to advertising directly, I also decided to include the work I created for Unit 3 last year. This consists of a front page, contents page and a double page spread for a fictional magazine of my own creation. Despite it not linking directly to the advertising industry I believe including this work in my digital portfolio will show that I am talented at creating visual products using industry standard software like Adobe Photoshop and Adobe InDesign. 

Mindmap




Visualisation Diagrams